Introducing the Simple Marketing & Telecom Blog

The Beginning -
Background and an Introduction to the Simple Marketing & Telecom Blog

Hi All,

This is a new experience for me. I have never blogged before! This blog has a dual purpose at this time. I hope to share some of my sales and marketing experience with all of you and keep my writing skills sharp during my job search.

I spent a total of 15 years in B2B Sales with two of the major US telecommunications companies. Nine of those years I managed multinational accounts based in Europe.

In the spring of 2008, I left to take the opportunity to be part of a software developer. The software focused on messaging. It seemed like a great move at the time. It is a small company of about 100 people at the time (now about 60). It has a great product and real entrepreneurial spirit. What I didn't account for was the long sale cycle (usually 2 years or longer for large systems) and the fact that although it is a great product, it isn't a complete solution. Because it had a flexible platform and performed well, I think it would have been a success if the economy hadn't dropped like a rock in Q4 of 2008. The company wasn't making money and I was a victim of the end of year effort to reduce costs in 2009.

It was a positive experience and I wish all of the people I worked with well, but I am now in the process of a career search in the New York City and Long Island area. If you have questions about B2B sales or marketing, I'll be happy to assist. If you have ideas and need a sanity check, I'll be glad to be a sounding board to let you know what I think of your plans. Comments, questions & suggested topics for future posts are appreciated.

Best,

Telecom JIm